VIDEO
As someone who majored in Cinema, I always relish the chance to jump into a video production. On the below selects, I concepted a whole slew of ideas alongside an art director, wrote scripts, directed voice talent, was voice talent and ran a bunch of interviews too.
Chuy’s: “Decorversations” & “Talkin’ Tex-Mex”
If you are unfamiliar with this particular Austin, Texas original, Chuy’s is a Tex-Mex restaurant that prides itself on large portions and large personality. In this pair of spots, we worked to show off both to the dinner spot-choosin’ pack-wranglers of their target audience.
Culver’s: “Pepper Pair Project”
This piece of branded content, designed to promote a limited-time Culver’s ButterBurger, was so much fun to shoot. I led the interviews with our six guests, which included Green Bay Packers running back AJ Dillon, who was entirely game for anything we threw at him. (Go Bears though.)
Hobart: “Champion Elite 225”
Now for something completely different. Here, we wanted to show off how a two-in-one welder/power source that makes hard work a little easier. So we went out to a farm while the sun came up, our video guy crushed it, and then we spun the Champion Elite into “The Champ” for onscreen messaging with some fight to it.